Glass Elevator just celebrated its first birthday. My little baby is growing up! I am so proud. I am proud of what my artists have accomplished with and - more importantly - without me. I have found great joy and purpose helping Seattle artists. But to be honest, this has been a challenging year. It takes courage and resilience to run your own enterprise; it is not for the faint of heart.
We all have this love/hate relationship with social media. Even though it can drive us crazy, we cannot deny it is an essential tool in our daily lives. So here’s something to think about: We tend to have a personal Facebook, Instagram, Twitter, Snapchat account etc. But what about your art business? Are you using social media venues to promote your business? Is your brand out there on social media? Do you have a brand? How is your business represented on social media?
Or do galleries need artists?
I recently listened to a podcast called "Do Artists Need Galleries?" by Artists Helping Artists. In this episode, hosts Leslie Saeta and Margaret Sheldon discuss the pros and cons of gallery representation. Margaret speaks with galleries to gain their perspective while Leslie responds with an artist's perspective. They raise some interesting questions; I'm going to focus on three. I'll sum up their points, then offer some of my own thoughts.
Hello and welcome to Glass Elevator Arts Consulting's blog!
From here on out, you'll find interesting blog posts from Glass Elevator's founder, Alleson Buchanan as well as guest bloggers like our intern Jessica Cattle.
Jessica is currently working on a post about managing your social media as an artist.
Let us know if you think of something we should cover!